Run your own visitor study this summer.
This program is for organizations ready to take on a visitor study but need support getting started (or accountability to get it over the finish line).
Through a mix of lessons and meetings (via Zoom) and independent work time program participants will be guided through the key steps to running their own visitor study; from planning to reporting results.
The focus of this program is to empower participants to undertake a simple but effective study. It’s beginner-friendly and designed for organizations with relatively low budgets which makes it suitable for summer students and longtime staff alike.
Already know you want to sign up?

Time Commitment
This program takes places between June 9 and August 25, 2026.
The total time commitment for participants is approx. 60-90 hours, depending on the scope of the study.
The program is made up of:
Five live lessons
To kick of each phase of the study
Four one-on-one meetings
To discuss your project
Three group meetings
To share progress, problem-solve, and learn from each other’s experiences
Approx. 40 – 70 hours of independent work including: study planning, data collection, data analysis and reporting results.
Schedule Details
June 9, 2026
10:00 a.m. – 1:00 p.m. PT / 1:00 – 4:00 p.m. ETLesson:
Visitor Study PlanningJune 16, 2026
10:00 a.m. – 1:00 p.m. PT / 1:00 – 4:00 p.m. ETLesson:
Picking your Data Collection Method(s)June 23, 2026
10:00 – 11:30 a.m. PT / 1:00 – 2:30 p.m. ETGroup Meeting:
Share your Study PlanJuly 7, 2026
10:00 a.m. – 12:00 p.m. PT / 1:00 – 3:00 p.m. ETLesson:
Working with DataJuly 14, 2026
10:00 – 11:30 a.m. PT / 1:00 – 2:30 p.m. ETGroup Meeting:
Data Collection DiscussionJuly 28, 2026
10:00 a.m. – 12:00 p.m. PT / 1:00 – 3:00 p.m. ETLesson:
Qualitative and Quantitative Data AnalysisAugust 11, 2026
10:00 a.m. – 12:00 p.m. PT / 1:00 – 3:00 p.m. ETLesson:
Data Visualization and Reporting ResultsAugust 25, 2026
10:00 – 11:30 a.m. PT / 1:00 – 2:30 p.m. ETGroup Meeting:
Present Results
Cost
This is a new program. Since this is the first time it will be running all participants will pay the pilot (cheaper) rate.
The pilot rates are as follows:
$475 CAD – One participant
$850 CAD – Two participants (from the same site)
There are a limited number of places at a further discounted rate to increase accessibility for organizations with lower budgets.
If you are interested in this program but cannot afford the rates, please email tara@tmvisitorstudies.com to ask about options.

FAQs
Will the lessons be recorded?
Usually no. However, if need to miss a day unexpectedly we can record that day. Participants will always be sent a copy of the slides and any templates or worksheets we’re using that day.
I am not able to make every lesson and meeting but my colleague can fill in for me. Is my registration transferrable?
This is possible, but only in specific circumstances. It may make more sense for you and your colleague to both register (there is a discounted rate for two participants from the same site) but please email to ask about your situation.
I want to start running a study that will go longer than this program. Can I still participate?
Yes! If the study you want to start will go beyond this summer you can still register for this program. The only change will be that your final report will be an interim report.
Have a question that isn’t listed here? Email tara@tmvisitorstudies.com to ask.
